Marketing

Tally

Create clean forms with a familiar document-style editor.

Not yet rated·$24.00 / mo

What is Tally?

Tally is a candidate for marketing workflows. Create clean forms with a familiar document-style editor.

A practical starting point

Create clean forms with a familiar document-style editor. Begin by writing down the job your current tools make difficult. A shortlist is more useful when it has a concrete success condition: one completed project, one published campaign, or one resolved customer request.

What to evaluate

Try form builder with your own material. Invite the person who will maintain the setup and check whether the result is easy to understand without a walkthrough. Branding controls depend on plan.

Before you commit

Check export formats, administrative permissions, and the cost of the plan that actually includes your must-have features. Prices are US list prices; confirm regional pricing and taxes on the vendor’s site.

Tally features

  • Form builder
  • Conditional logic
  • Embeds

Pros and cons

What works well

  • A familiar writing-first form workflow
  • Useful for simple intake processes

Keep in mind

  • Branding controls depend on plan
  • Complex research needs may require specialist tools

Tally pricing

Tally pricing plans
PlanPriceBillingIncluded
Free$0.00free forever
  • Unlimited forms and submissions (fair use)
  • Payments, signatures, and file uploads up to 10 MB per file
  • Conditional logic and calculations
  • Integrations with Google Sheets, Notion, Airtable, Zapier, and Make
Pro$24.00per month, billed monthly or annually (2 months off on yearly billing)
  • Remove Tally branding and use custom domains
  • Partial submissions and form visit/drop-off analytics
  • Custom CSS and advanced design customization
  • Workspaces, folders, and unlimited team members
  • Unlimited uploads and 30-day version history
Business$74.00per month, billed monthly or annually (2 months off on yearly billing)
  • Everything in Pro
  • Data retention controls with auto-delete for submissions
  • Email verification for respondents
  • 90-day version history

Check current pricing on the official website ↗

Who is Tally best for?

Freelancers and Startups evaluating marketing tools, especially when a familiar writing-first form workflow.

Who should consider something else?

Branding controls depend on plan. Consider whether this tradeoff would affect a recurring part of your workflow.

How this profile was prepared

Plan and pricing details verified against the vendor's official pricing page in September 2026. No hands-on test or numerical rating has been completed.

Read the full evaluation framework →

Frequently asked questions

What is Tally best for?

Tally is worth evaluating for form builder and conditional logic. Start with one real task and check how well its workflow fits your team.

How much does Tally cost?

Tally's Free plan is free forever with unlimited forms and submissions, conditional logic, payments, and file uploads up to 10 MB per file. Tally Pro costs $24 per month (2 months off with yearly billing) and adds custom domains, removal of Tally branding, partial submissions, custom CSS, form analytics, and unlimited team members. Tally Business costs $74 per month and adds data retention controls, email verification, and 90-day version history. No free trial is advertised; the free plan is the entry point. Prices are US list prices; confirm regional pricing and taxes on the vendor's site.

What are the alternatives to Tally?

The alternatives below solve related problems, but their scope differs. Compare workflow fit, migration requirements, and the total cost for your actual team.

Sources

Alternatives to Tally

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  • Conversational forms
  • Survey logic
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  • Contact records
  • Sales pipelines
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