Make social graphics, short videos, and branded content quickly.
- Templates
- Quick image edits
$9.99 / moExplore
THE CATEGORY GUIDE
Best Marketing Software
Build a connected marketing toolkit for campaigns, creative work, and customer research. Focus on one measurable workflow before expanding the stack.
Tools to put on your shortlist
9 tools · Sample pricing and plan information
Explore search opportunities, backlinks, and technical SEO issues.
- Site audit
- Keyword research
$29.00 / moExplore
Email marketing, automation, and customer relationships in one toolkit.
- Email campaigns
- Marketing automation
$9.00 / moExplore
Create on-brand visuals, presentations, and content without the complexity.
- Visual editor
- Brand kits
$12.00 / moExplore
Connect your contacts, sales pipeline, and marketing activity.
- Contact records
- Sales pipelines
$15.00 / moExplore
Build email campaigns and customer journeys around your audience.
- Email campaigns
- Audience segments
$13.00 / moExplore
Understand website traffic with focused, lightweight analytics.
- Traffic reports
- Goal tracking
$9.00 / moExplore
Create clean forms with a familiar document-style editor.
- Form builder
- Conditional logic
$24.00 / moExplore
No tools match these filters. Try a different price or reset the filters.
Compare marketing software
| Software | Best for | Starting price | Free plan | Rating | Key difference |
|---|---|---|---|---|---|
 Adobe Express | Freelancers, Agencies | $9.99 / mo | Yes | Templates | |
 Ahrefs | Agencies, Enterprise | $29.00 / mo | Yes | Site audit | |
 Brevo | Startups, Freelancers | $9.00 / mo | Yes | Email campaigns | |
 Canva | Freelancers, Agencies | $12.00 / mo | Yes | Visual editor | |
 HubSpot | Startups, Enterprise | $15.00 / mo | Yes | Contact records | |
 Mailchimp | Startups, Agencies | $13.00 / mo | Yes | Email campaigns | |
 Plausible | Startups, Freelancers | $9.00 / mo | No | Traffic reports | |
 Tally | Freelancers, Startups | $24.00 / mo | Yes | Form builder | |
 Typeform | Agencies, Startups | $25.00 / mo | Yes | Conversational forms |
What to look for
- Channel coverage
- Campaign handoffs and reporting
What matters in marketing
Build a connected marketing toolkit for campaigns, creative work, and customer research. Focus on one measurable workflow before expanding the stack.
Write down your must-have requirements separately from features that would simply be nice to have. A short pilot should test the most difficult part of your workflow, not just the easiest demo.
Compare channel coverage with campaign handoffs and reporting. Include the cost of setup, training, and ongoing administration in the decision.
Best tools by use case
Campaign production
Start your evaluation with Canva, HubSpot, Typeform. Compare one representative workflow before adding more candidates.
Shortlist for campaign production
Create on-brand visuals, presentations, and content without the complexity.
- Visual editor
- Brand kits
$12.00 / moExplore
Connect your contacts, sales pipeline, and marketing activity.
- Contact records
- Sales pipelines
$15.00 / moExplore
Turn forms and surveys into more thoughtful conversations.
- Conversational forms
- Survey logic
$25.00 / moExplore
Budget options
These tools have listed starting prices below $10 per month. Confirm the current price and billing terms before buying.
Make social graphics, short videos, and branded content quickly.
- Templates
- Quick image edits
$9.99 / moExplore
Email marketing, automation, and customer relationships in one toolkit.
- Email campaigns
- Marketing automation
$9.00 / moExplore
Understand website traffic with focused, lightweight analytics.
- Traffic reports
- Goal tracking
$9.00 / moExplore
Free options
Free-plan availability was verified against vendor pricing pages in September 2026. Check the vendor’s current limits.
Make social graphics, short videos, and branded content quickly.
- Templates
- Quick image edits
$9.99 / moExplore
Explore search opportunities, backlinks, and technical SEO issues.
- Site audit
- Keyword research
$29.00 / moExplore
Email marketing, automation, and customer relationships in one toolkit.
- Email campaigns
- Marketing automation
$9.00 / moExplore
Create on-brand visuals, presentations, and content without the complexity.
- Visual editor
- Brand kits
$12.00 / moExplore
Connect your contacts, sales pipeline, and marketing activity.
- Contact records
- Sales pipelines
$15.00 / moExplore
Build email campaigns and customer journeys around your audience.
- Email campaigns
- Audience segments
$13.00 / moExplore
Create clean forms with a familiar document-style editor.
- Form builder
- Conditional logic
$24.00 / moExplore
Turn forms and surveys into more thoughtful conversations.
- Conversational forms
- Survey logic
$25.00 / moExplore
AI-powered options
Make social graphics, short videos, and branded content quickly.
- Templates
- Quick image edits
$9.99 / moExplore
Email marketing, automation, and customer relationships in one toolkit.
- Email campaigns
- Marketing automation
$9.00 / moExplore
Create on-brand visuals, presentations, and content without the complexity.
- Visual editor
- Brand kits
$12.00 / moExplore
Connect your contacts, sales pipeline, and marketing activity.
- Contact records
- Sales pipelines
$15.00 / moExplore
Build email campaigns and customer journeys around your audience.
- Email campaigns
- Audience segments
$13.00 / moExplore
Explore alternatives
Related comparisons
Related guides
Email Marketing
Email marketing pricing: look beyond the monthly number
Contacts, sends, automations, and billing terms all change the real cost. Here is how to compare email plans on equal terms.
Frequently asked questions
How should I choose marketing software?
Begin with channel coverage. Then compare campaign handoffs and reporting using a small pilot with your own content.
Are the listed prices verified?
Prices across this collection were verified against each vendor's official pricing page in September 2026. Vendors change rates and regional terms often, so confirm current pricing on the official site before you buy.